IXON reached a key milestone at the NOVAX Global InvestMatch Carnival 2025, held at AsiaWorld-Expo. The Hong Kong-based food tech startup was awarded the Most Valuable Investment Start-up Award on Day 1, and after pitching on Day 2, received over HK$5 million in virtual investment intention from judges and investors.

The pitch showcased IXON’s Advanced Sous-Vide Aseptic Packaging (ASAP) technology—a breakthrough that allows fresh, human-grade meals to be shelf-stable for months without refrigeration or preservatives. Originally designed for human consumption, the technology has recently been adapted for the pet food market, addressing pain points such as freezer burn, nutritional loss, and the inconvenience of defrosting.

“This was only my second time pitching on stage, so I’m beyond thrilled to receive this kind of recognition and support on behalf of IXON,” said co-founder Elton Ho.

Visitors to the IXON booth experienced a new vision for food logistics—where shelf-stable doesn’t mean over-processed. With cold-chain limitations still restricting global food access, IXON’s solution offers a sustainable, scalable alternative.

The NOVAX Carnival welcomed over 500 VCs, corporate partners, and startup scouts from across Asia and beyond. IXON’s recognition and investment signals mark a strong step forward as it gears up for commercialization and global expansion.

香港食品科技初創 IXON 於 2025年NOVAX全球創投嘉年華中達成重要里程碑。活動首日，IXON榮獲大會頒發「最具投資價值初創企業大獎」，翌日聯合創辦人何耀權路演後，獲得現場評審與投資者合共逾 500萬港元虛擬投資意向。

IXON此次路演展示的，是其突破性的 ASAP低溫無菌包裝技術。此技術可讓人類與寵物食品在無需冷藏或添加防腐劑下保持新鮮數月，顛覆了傳統高溫殺菌與重加工的常溫食品印象。原為人用而設的技術，現已應用於即食寵物鮮食，解決「解凍難、營養流失、色澤不佳」等消費痛點。

「這只是我第二次登台做路演，能代表IXON獲得如此大的肯定和支持，實在非常興奮。」聯合創辦人何耀權表示。

IXON展位吸引不少觀眾駐足體驗，讓大家重新想像常溫食品的可能性。在冷鏈物流依然受限的情況下，IXON提供一個可持續、可擴展的替代方案。

NOVAX嘉年華於亞洲國際博覽館舉行，吸引逾 500位來自亞洲及海外的創投、企業與初創代表參與。IXON的獲獎與投資意向訊號，為其商品化與國際擴展之路奠定良好基礎。

IXON Wins Most Valuable Startup Award and HK$5M Investment Interest at NOVAX 2025